Our Client
Leader in video, voice, and content solutions, headquartered in the Northern California.
The Challenge
The client had an unexpected medical leave two weeks prior to their anniversary event, live|webcast launch event, and a customer advisory board meeting. They needed high-level, experienced event marketers whom could ‘hit the ground running’ and manage the execution of event strategy and programs.
The Solution
Within Crawford Group’s vast network of marketing professionals we quickly identified the perfect consultants – a Senior Event Marketing Strategist and Event Marketing Manager. They led event strategy, overall project management and on-site exection of all marketing programs.
The Impact
The high-caliber consultants provided business continuity with minimal disruption, operational excellence, and a seamless transition into existing team. The high-profile programs were executed flawlessly with messages on target and deliverbles exceeding expectations.
Every headline deserves a good home
Key Accomplishments
- 12,297 Registrants
- 47.4 Minute Live Webcast Average Duration
- 92% Saw Value In New Product Within Organization
- Business Continuity With Minimal Distruption
Key Responsibilities
- Events Strategy
- Events Marketing
- Logistics Management
- On-site Management
- Webcast Program Management
- Marketing Project Management
- Internal Communications